After a series of video featuring social influencer and talented individuals through their “Coffee Session” segment, the ready to wear fashion label and accessories based in the capital city of Jakarta known as Nikicio few hours ago uploaded behind the scene video for their fall and winter 2015-2016 collection via their official YouTube channel. The nine-minutes video is enlivened with warm conversation between Nina Nikicio who is the founder and CEO of Nikicio, Abraham Dewanggana who is the current creative director of their apparel products, and Narya Abhimata the video photographer. Throughout the video, you will able to hear the main reason behind their process of making a fashion show outside their comfort zone for fall and winter 2015-2016, the visual that they want to share, the definition of space from various points of view, things that they would like to display through the world of technology, their goals for the future, to the main reason why they would like to involve in creating this fashion show film. If you would love to know their ideas and complete answers, you have to see the rest of video above. For more story about Nikicio and its fall and winter 2015-2016 collection, feel free to visit their official site or watch the video above, created by Rieska Paramita.
Nina Nikicio is the founder and CEO of Nikicio, a Jakarta-based Ready-to-Wear fashion label. The brand is widely known as the beacon of cool in the local fashion scene, worn by celebrities and trendsetters alike. Nina is also the proud mother of a beautiful baby girl who loves blueberries. While the brand itself is created on May 2007 by then a 22-year-old Nina Nikicio, when she came back home to Indonesia. She always believe that local products should be able to compete with international ready to wear labels. There were no local ready to wear in sight back then, all designers are ventured in couture or wedding gowns. She challenged the common norm by creating a ready to wear label with an online based store, experting in free marketing by using social media, and casting her friends as models. On January 2013, Nikicio joined venture with The Goods Dept which increases her production capacity. Recently, Nina appointed a new creative director, Abraham Dewanggana, so she can focus on the company management. She never expected to lead a company, but a passion for great design and frustration with the lack of innovation in the local scene led her to build Nikicio. The brand currently manufactures all the clothes at several factories all around Indonesia and China. They outsource the best factories based on their capabilities and we visit the factories often.