We are entering the month of October, and it is right time for Indonesian local label (X)S.M.L to introduce their latest collection for winter 2015 called “SOMBRE”. The word Sombre has echoed in the mind of its Creative Director Jun Mardian ever since he read them years ago in Catcher in the Rye book by J.D. Salinger. They are not delivered from the mouths of any of his characters, but they appear again and again like an anthemic reflection on existence. According to him, the winter 2015 collection from (X)S.M.L, “SOMBRE” is now available with a stronger silhouette and a darker color palette. This palette evokes remembrance of the individual’s dark moments from their past, pushing them to marvel at how they conquered those circumstances and emerged victorious. Instead of sadness, the goal is to embrace those events that made each of us the success we are today. Each one of us has a story, which may be filled with mistakes, failures, and regrets. But maybe because of those shortcomings you began to put on many layers to cover your own weaknesses or vulnerabilities.
Interestingly, all of us have something in our past that we wish had not happened. As we get older, we learn and grow from mistakes and pain. Without hurt, we might not have learned how to love. Without failure, we might not have learned the meaning of being humble, and the list goes on. Ultimately, if we did not go through bad experiences, we might not have any stories, memories, and events that have shaped us to be who we are today. We cannot hold back the dawn, as they say, and it seems that much of what plagues us in life is related to how we choose to handle the present. Life is certainly shaped by how we face the hand we are dealt, just or unjust as it may be, but also on the decisions that we have made, both good and bad. So instead of being put down by your past, embrace it, remove your natural tendency to put on protective layers, and instead be free. It is only by being free that we can completely live life to the fullest. The entire winter 2015 collection by (X)S.M.L, “SOMBRE” is now available online at their official site or offline though several official stores of (X)S.M.L. You can also watch the official video campaign created by talented director Narya Abhimata and photographer Hilarius Jason. Music is supported by Gagarin.
(X)S.M.L was founded in 1999 as a ready-to-wear division products of acclaimed Indonesian designer Biyan Wanaatmadja or popularly known as Biyan. He is a renowned designer of Indonesia with the quality of his work was widely known. With the demand for a large enough market share and the potential for young, trendy, and unisex audiences, then in 1999, Mr. Biyan Wanaatmadja working with Mrs. Benarty Suhali, where they have the vision, mission, and the same belief, so that the realization (X)S.M.L. The word (X) is simply use to generate the next generation which is a generation of men or women of today with the figure of an active, dynamic and youthful. Aside from it, the brand name could also specify as the basic meaning of size in clothing, as in small, medium, or large. The brand today can be deduced as something that is fundamental for anyone, any age, and with any size. (X)S.M.L reinvents fashion staples by putting a fresh spin on everyday wear, achieving a perfect balance between fashion and comfort through working with versatile but comfortable fabrics. Commercial reception has been prolific for over a decade, (X)S.M.L has grown to more than 12 boutiques throughout Indonesia and 2 in Singapore. For more information about the brand and its popularity among the Indonesian youth, feel free to visit their official page.