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As in this frenetic digital era, people are often have more control to see what they want to see, hear what they want to hear and believe what they want to believe based on the informations they got from the internet. From the phenomenon, group of 6 people from HYPE Bazaar decided to make InHype – an online platform to carry and share their vision for those who’s into lifestyle and fashion industry. So we’re glad to have a new neighbour in town.

InHype is an online platform that intents to build bridges for emerging Indonesia’s local brands toward their audiences and influencers far and wide. Their website features fashion and lifestyle feeds from all around as it is a digital podium where people with shared interests unite. Active since August 2015, InHype has gained attention from the local and international tastemakers of the industry. With the rise of many new homegrown brands in the sea of fast fashion, InHype wishes to draw attention towards brands with solid identities and potentials.

Within their new movement, they launch InHype: OFFLINE – their very first event to introduce themselves. The event will be held on 21’st May 2016 at Ciputra Artpreneur, Jakarta and it’s open for public at 2PM. They will collaborate with a variety of brands that in one way or another represents InHype’s vision. The launch will include a fashion presentation, fashion installation, as well as an introduction to InHype. Even more, they will incorporate other creative aspects to give people a full experience of what to expect when people visit InHype.com.

InHype aspire to be the platform that brings forward new, highly potential names to the influential people of the industry. With a variety of concepts and creative approaches the brands have to offer, they intended to build a complete and thorough directory where readers, inspiration seekers from local and/or international can get introduced to new innovative labels as well as discover
something new everyday.

So, welcome to the neighbourhood. Looking forward to meet you all there, neighbours.

InHype: OFFLINE
21’st May 2016
Ciputra Artpreneur, Jakarta.
Open for public at 2PM.

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