Indonesia’s local leading online lifestyle marketplace known as Bobobobo.com has been supporting homegrown and rising designers, whose promising talents provoke new standards in the Indonesian fashion industry. In 2014, Bobobobo.com has established its brand positioning by supporting the most iconic homegrown designers in the country. To bring the vision to life and to celebrate their two years presence in the Indonesian e-commerce, the lifestyle-driven site today announced its newest collaboration project with three of the most talented and homegrown fashion designers in Indonesia, such as Patrick Owen, fbudi, and TOTON. The site admiration towards the local creative scene is once again depicted, in which the e-commerce brand and the designers collaborate to present a limited edition of tote bags. Each of the signature style from the designer and theme graces the tote bag collection, where each design is available in only 100 pieces, making it as a covetable piece to own. According to Jimmy Akili who is the CEO and founder of Bobobobo.com, he explained, “To flourish and nourish Indonesia’s creative scene has been our mission all along, especially with the uprising of local caliber brands that has made their name not only in their homeland but also beyond. We are amazed with the abundance of creative talents this country has to offer and we are honored for having the opportunity of working together along with these ingenious minds. This collaborative project is our token of appreciation and respect to these designers, and we hope our customers would feel the same way as we do.”
Bobobobo Limited Edition Tote Bag Tegel by TOTON. Through his label, designer Toton Januar, aspires to highlight on exotic twists of artistry and wearability by incorporating abundant traditional artisanship and ethnic in Indonesia, passed-through-generations handicrafts. The inspiration for this exclusive tote bag collection was drawn from the admiration of the traditional tile pattern in Indonesia and thus, became the name of his tote bag theme, Tegel. It is also depicted in TOTON spring and summer 2015 collection, an analogy of broken promises. The collection embodies the displacement of euphoria, anger, and sadness compose an imperfect yet beautiful picture. But in the midst of all confusions, you might find a light that form a new way of seeing things. While Bobobobo Limited Edition Tote Bag Samudra by Patrick Owen is inspired by the bold artwork of the Papuan tribal art. This interpretation of the designer’s fascination of the art is very essential to the Papuan brothers and sisters. It is a wara or river clear from uncardinal excesses they have been poisoned with along the development of human civilization. Their earth is cherished as an abundant provider, passed on by the tumbuna or ancestors to remain fruitful and respected. Their singsing or dances is a gesture of being grateful for yet another day with no more than enough food on the hand, foot on the ground, and faith for tomorrow’s unfabricated future. Such exotic philosophy inspired Patrick Owen to unfold his exclusive tote bag collection under the theme, Samudra. Last but not least, the Bobobobo Limited Edition Tote Bag Black Hole by fbudi are available with tyvek, a paper-like material originally created for industrial purpose only. According to her, Tyvek has its own character, a challenge and an opportunity. Opportunity to endeavor different approach and to find new solution. It floated like paper, was washable like fabric and had a surface like film. Each presented its own set of questions and answers.
This new venture between Bobobobo.com and the designers also marks their first joint collaboration to connect with fellow customers as well as fashion enthusiasts as they are able to own and collect these limited pieces that are only available to attain on their online store by August 3rd 2015 and is priced at IDR 369.000. Each tote bag comes with a series number to make sure its authenticity. Only 100 pieces from each designer’s collection is available. For more details on Bobobobo Limited Edition Tote Bag created by Patrick Owen, fbudi and TOTON, feel free to visit their official site. For those of you who are unfamiliar with the name, Bobobobo.com is an online lifestyle marketplace, founded in Jakarta, Indonesia. Its aim is to boost the creative economy by empowering designers and iconic brands. Established in 2013, the key strength of Bobobobo.com lies in its positioning to be an entire ecosystem for these businesses. In less than two years, the company has already taken the position as the top online lifestyle brand in the country. Bobobobo.com is ideally positioned to win the young Indonesian market, connecting Design with Everyone. For further information about them or their recent collaborative project, please visit their official site.




