On last December, PT. Nissan Motor Indonesia launched a new, more innovative programs called “Nissan March Invashion”. This design competition is created to find talent in the fashion world of Indonesia. The program is inspired by the spirit of the Nissan March and Fashionably Smart. With the availability of this new campaign, they expected to see a lot of consumers or young designers can provide more creative ideas, fresh and exciting. Aside from those, the Japanese motor company also took local designer Sapto Djojokartiko and senior journalist Ria Lirungan as two of the main judges for the competition.
Budi Nur Mukmin, General Manager Marketing Strategy & Product Planning for PT. Nissan Motor Indonesia revealed that by aligning few notable juries and leaders of the fashion world in Indonesia, the competition will be eagerly awaited by fashion lovers. Aside from those facts, the competition theme is inspired by three characters of Nissan March, such as Fierce March, Luscious March, and Earthy March. Each theme has a character, like Fierce March decisive character, elegant, and powerful. Luscious March with a model that is fun, playful, sweet, and modern. While Earthy March with a more unique, warm, and eco friendly image. For those who are willing to join the “Nissan March Invashion”, the competition will be lasted from December 10th 2014 to March 3rd 2015. It is open to Indonesian citizens from the age of 18 to 35 years old. For those of you G-Readers who want to realize the dream of becoming a fashion designer, register yourself in marchinvashion.com and upload your photos to the Nissan March.