The indie-pop-rock-electronic band created by Bam Mastro as to pursue his career as a solo artist known as Elephant Kind are back in music business with their latest EP album and a single called “Why Did You Have To Go”. The band who previously known for two top notch singles in 2014 such as “We All Lose (Holy Shit)” dan “Be Somebody” will be having their second EP album called “Promenades – A Short Film by Elephant Kind”. In order to get huge attention from the local crowds, the band decided to put “Why Did You Have to Go” as the first single because it offers a different side of Elephant Kind, both technically or musically. Bam Mastro who is the vocalist for the band further explained about this single, “This song would be your summer anthem of heartbreak.” For those of you who are keen to listen to their latest single, the song “Why Did You Have to Go” is now available in video lyric format featuring single artwork by Bunga Yuridespita and animation or visual direction from Ganidra Rai. You can watch the whole video above. If you would love to support the band, the digital format of the song is now available on iTunes with their second album “Promenades – A Short Film by Elephant Kind” will be available later on September 30th 2015. For more information, please visit their official site via link above.
Elephant Kind started in mid 2013. In early 2010 Bam Mastro, also known as Bam, began exploring Western Australian Music scenes. This approach led him to creating a band called SaySky, who are fortunate enough to play in the finest venue in Perth such as, Mojo’s and The Rosemount. The band has been around for 3 years, and came third on Gozzy Rock Music Competition in 2011. During the period of time with SaySky, Bam has built more confidence and knowledge of what it takes to be part of the Australian music industry, and also internationally. Eager to pursue his career Bam started his solo project, Elephant Kind, along with his studies at WAAPA or Western Australian Academy of Performing Arts. Then, Bam collaborated with his sister on her project called Neonomora as a song writer, composer and music producer. This project has been very successful. Within a year, Neonomora, who recently released her latest EP that includes 5 songs written by Bam, was selected as 2013 Album of The Year by Rolling Stone Magazine INA. Moving back to Jakarta Bam started developing his career as a musician. His project with Neonomora led him to meeting John, Bayu and Dewa who then joined Elephant Kind. The songs contains lyrics and music that are emotional and relevant to the modern society and contemporary art with commercial viability. Combining various genres from various influences such as, Michael Jackson, Bon Iver, Kanye West, Sigur Ros, David Bowie, Arcade Fire, Kings of Leon, and many more.